I found that this piece seemed to be more of a profile of a concept than on a person. Charles Zuker did seem to be somewhat of a focal point as far as people are concerned, but the piece focused more on sugar, its alternatives, and the quest to find effective ones. As readers, we get very few humanitistic or personal details: Zucker attending college at 15, his house overlooks a cliff, he drives a really fast car, and his wife looks like Charo. Even more interesting is how these intimate details are thrown in at the most random of times. Everything else is focused upon sugar. It's definitely a different style of doing a profile than what we're used to reading and I can't really say if I like it or not. I love the fact that its extremely informative and detailed and I actually learned something I previously didn't know before reading it, but other than that I think I'm kind of ambivalent towards it.